Sip and Savor Free Wine Samples!
Asheville, NC Wine & Chocolate Festival
Expo Building at the WNC Ag Center

Saturday, February 10, 2024
1-4PM | 5-8PM

Buy Your Tickets Now

Join us, as we celebrate great wine and sweets from down the street and around North Carolina!

The Asheville Wine & Chocolate Festival will bring together wineries and wine enthusiasts from across the region on February 10  for unlimited tastings of North Carolina wines of all styles and tastes. After enjoying the samples, you can buy bottles of your favorites at great “event” prices! Each event attendee will receive a free souvenir tasting glass with their paid admission! Food will also be available for purchase.

Enjoy a fabulous selection of tasty nibbles, treats, chocolates, and sweets. You will also find a tasty assortment of sweets, at our Candy Bar, selected by a local chocolatier. After that, enjoy browsing through mini shops and boutiques with purses, jewelry, clothing, and so much more.




Winery Participants



Vendor Participants


Presenting Sponsor
Official Vehicle Sponsor
Official Coffee / Designated Driver Sponsor
Wine Menu Sponsor
Wine Check Sponsor
Photo Booth Sponsor
Paint Your Own Wine Glass Sponsor
Corporate Sponsors

Official Hotel

Want to learn how you can be the Official Hotel Sponsor?  Contact Kim Allen at to learn more!

Wine Pickup

Wine Pickup

Festival Goer FAQ

Anyone is allowed to attend. However, you may only purchase a Wine Samplers ticket if you are 21 or older. ID will be required at the door and all attendees will be checked and wrist banded accordingly. We offer a discounted Designated Driver/Under 21 tickets online and at the door, unless the show is sold out.

Your ticket price for Wine Samplers includes unlimited sampling of wines, plus a special chocolate surprise. We will provide you with a wine glass to use for your samples. You'll be able to buy wine at a great festival price! Many vendors also offer nibbles of their products too, so you can sample and purchase their food items. We will also offer Designated Drivers bottled water and a wine glass on their way out!

Our shows have typically sold out in advance, so we suggest you buy your tickets early. Most shows offer two sessions, to help reduce crowding and ensure a fun experience for everyone. Please check the specific show location to find out the status of ticket sales.

Yes. When purchasing your tickets online, be sure to choose "MOBILE" as your delivery method.

We don't specifically forbid children from attending, but this is not a family focused event. We encourage you to leave the kids and strollers at home (with appropriate child care, of course). Make it a fun time for yourself!

You'll be able to enjoy the free samples and buy bottles of your favorites. We offer a "wine check" so you can store your purchases while you enjoy the festival. Please remember - state law prevents you from opening the bottles on site.

Tickets are non-refundable, so you can gift your ticket to someone else to enjoy the fun!

Vendor FAQ

Please download the forms on this website and return with your credit card payment or check. The email address and mailing address are located on the form. Please feel free to call us with any questions at 315-471-9597.

Absolutely! We strongly encourage you to sell your products. You keep all the money and pay state tax as you normally would. If you are a winery/distillery/cidery you may sell bottles, if you have all the proper permitting.

Unfortunately, no cooking onsite is allowed. You may reheat your food. Please ask us if you need more information.

If you are a food vendor, we STRONGLY suggest that you offer small samples, which will greatly increase your sales. The vendors who sample always have a more productive show than the ones who don’t.

Yes, we provide one 110 outlet per vendor at no extra charge. If you need more power or 220 power, there will be an additional charge. Please let us know in advance if you do need more power so we can be prepared. Please call us so we can provide you with specific pricing information for your venue.

At most of our venues, wifi is available. But please check with us first. If wifi is available, we will provide you with the necessary passcode.

All alcohol vendors must provide liquor liability insurance to Galaxy Events or Big Dog Events. In addition, you might be asked to add the venue and our sponsors as additionally insured. This specific information will be sent to you once you register. Also - please make sure to apply for and receive any necessary Department of Health permits required in the county.

If you need to cancel at least 14 days in advance, we will refund your money. If we can fill your spot after that deadline, we will refund your money. Or, we will be happy to use your payment to hold a spot in one of our other Wine and Chocolate Festivals.

Load in will begin at 9 am the day of the show. All of your booth items must be removed immediately after the show. If you need to deliver, drop off or pick items before or after that time, please contact us in advance to make special arrangements. We also advise you to bring a cart/dolly to assist in load-in, load-out.

No, we will provide all wine samplers a glass with their admission. Designated Drivers will receive an alternate premium item.

Buy Tickets

Choose between two sessions: 1-4 pm or 5-8 pm

Enjoy great wine and sweets from down the street and around the state at the Asheville Wine & Chocolate Festival!
Join us at the Harrah's Cherokee Center on March 11th, 2023!
A plethora of wineries and wine enthusiasts will gather for an unlimited sampling of fabulous wines of all styles and tastes (plus some distilleries and cideries, too!). Shop for delicious gourmet treats, beautiful jewelry, and products for your body and home. Whether you are looking for a girls' night out or a date night, this is the event for you!

Buy Your Tickets Now

Vendor Registration

Wineries, Distilleries and Cideries

If you are a winery, distillery or cidery and wish to participate, please download and fill out the registration form. Wine sampling, glasses of wine and bottle sales will be allowed.

Download Form

Food Vendors/Chocolatiers

If you produce/sell chocolate, baked goods, jerky, small snacks or other food items, please use this form. We encourage all vendors to sample and sell their products.

Download Form

Crafters and Artisans

If you make hand crafted items at home such as jewelry, candles, decorative items, home decor or other handmade products, please use this form. You will be encouraged to sell your products!

Download Form

Merchandise Vendors

If you sell items that are not handmade or crafted, such as purses, clothing, candles, direct sales products, lotions, oils, products for the home or body, etc....please use this form. Examples: Tupperware, Pampered Chef, Origami Owl, 31 Gifts, Pure Romance, Paparazzi Jewelry, LipSense, Mary Kay, Scentsy Candles, or any other direct sales program. Please contact us if you're not sure which form to use.

Download Form

Credit Card Payment Form

Please use this form for payment if you are using a credit card. Otherwise please send in a check or money order. Please see form for details.

Download Form

Sponsors/Corporate Exhibitors

If you are a corporate sponsor or exhibitor, please contact Kim Allen at or 315-471-9597 to discuss how we can assist you.